WordPress Related Tools
Our go-to plugins for a fast, well-functioning website. We may not use them all every single time, but if a client asks us for X, that’s what we default to.
MemberPress
For: creating membership sites on WordPress
Short Pixel
For: optimising images to boost website loading speed.
RankWizard AI
For: automated article creation. Much better than ChatGPT.
Jet Pack
For: easy back-ups and caching.
WooCommerce
For: adding e-commerce functionality.
Rank Math
For: managing SEO settings.
Elementor
For: easily design a website and re-use sections. It’s what we used to design this and dozens of other websites. PS: We offer a Pro licence with a year of hosting for only $99.
Email marketing
One of the most important parts of digital marketing is email marketing. We suggest covering the basics: making sure each form on your website is integrated with your email system and setting up a few basic automations.
Flodesk
For: small lists, basic automations, aesthetic brands.
Active Campaign
For: small to huge lists, complex automations, integration features.
CRM
Every company should have a CRM. Or at least, a CRM workflow. At Girls Who Web, we don’t use a purpose built sales CRM: we simply use our inbox as a CRM through labels and folders and the boomerang feature. That doesn’t mean you should as well, so here are a few options!
Pipedrive
For: sales pipeline management for SMEs. choice. automations & integrations available.
Funnel Gorgeous
For: online business owners. Kajabi, but prettier and with unlimited everything.
HubSpot
For: SMEs. Not our favourite because of the steep price point, but a solid choice besides that.
Zoho
For: budget conscious SMEs. Not as pretty as Hubspot, but gets the job done. A workhorse!
Other Tools
For self-hosted softwares or plugins that can help you grow faster.
LastPass
For: password management
Reply
For: sales outreach automation.
Thinkific
For: easy to create online schools.
Manychat
For: DM automation, Whatsapp automation and basic customer service bots. We love Manychat!
Growth Mentor
For: business owners who want to receive mentoring on marketing/sales related topics.